The International Forum ‘Turkmentravel – 2026’, dedicated to the development of tourism in Central Asia, has kicked off in Turkmenistan. One of the notable participants was the company ‘Nazarly Arzuw’, which presented a concept for travel along the Silk Road with an emphasis on authentic experiences and the region’s ‘hidden gems’, reports IIC.

The company focuses on an in-depth immersion in the culture and history of Central Asian countries, offering itineraries ranging from Uzbek bazaars to the mountains of Kyrgyzstan and the deserts of Turkmenistan. Particular attention is paid to a personalised approach: tours are tailored to travellers’ interests.

Participation in the forum enabled ‘Nazarly Arzuw’ to establish itself as a major player in the regional tourism market. The organisers note that ‘Turkmentravel – 2026’ remains a platform for professional dialogue and the promotion of the region’s tourism potential.