The capital of Turkmenistan hosted a fashion show of the summer collection of national costumes, which became part of the city's cultural programme as a member of the UNESCO Creative Cities Network in the ‘Design’ category. The event highlighted the importance of preserving traditional crafts in a modern format. This was reported by IIC.

The collection combined elements of traditional tailoring with contemporary design solutions. The organisers paid particular attention to demonstrating hand embroidery techniques and local textile traditions, deliberately avoiding any emphasis on the commercial aspect.

Ashgabat, which was awarded the status of ‘Creative City’ in 2021, continues to develop a dialogue between national heritage and contemporary art. The show was another step in the implementation of this mission, bringing together the professional community and lovers of traditional culture.